Janadriyah Festival 2016

Janadriyah Festival 2016, Deutscher Pavillon

4.2. – 22.2.2016

Janadriyah Festival, Deutscher Pavillon

Janadriyah 2016

Photographie: Marcus Schwier Düsseldorf

Janadriyah Festival 2016 – Special Guest: Germany

Das Janadriyah Festival in Saudi Arabien findet zum 30. Mal statt. Dieses Jahr in dem Zeitraum vom 4. Februar bis zum 22. Februar 2016 ist Deutschland mit einem Pavillon als Special Guest vertreten. Über die gesamte Wand des Deutschland Pavillons erstreckt sich eine riesige Bildinstallation mit den Abmessungen 5,50 x  17,00 Meter des für seine großformatigen Aufnahmen bekannten Düsseldorfer Photokünstlers und Photographen Marcus Schwier. Bereits auf der World Expo in Shanghai und in der Hauptverwaltung der Santander Bank waren weitere seiner großformatigen Arbeiten zu sehen.

Die deutsche Teilnahme hat den Slogan: „Deutschland – Land der Ideen“ und findet in Zusammenarbeit mit dem Goethe Institut statt. Airbus Group, DETASAD, Deutsche Bank, Dorsch Gruppe, Herrenknecht, Lufthansa, Lürssen, SAP, Siemens, Volkswagen and V-Line sind weitere Partner des Janadriyah Festivals 2016

Marcus Schwier, image architect. Born in 1964 in Düsseldorf, Germany, Marcus Schwier discovered his fascination for photography while in school. After earning his architecture degree in 1985, he worked in various architectural offices before returning to school in 1993 — this time to formally study photography at the Düsseldorf Art Academy. While at the Academy, Schwier experimented with camera obscuratechniques. Today, the freelancer works on both commercial and artistic projects, concentrating on landscape and architectural photography. Schwier has balanced the artistic work in his studio in Düsseldorf with his global career. On the one hand, he brings the highest standards to the images he shoots as a commercial photographer working on advertising concepts, brochures, and campaigns for such clients as Mercedes Benz, Audi, Thyssen-Krupp, and Deutsche Bank. On the other hand, he doesn’t lose sight of his artistic ambitions and is always looking for new and surprisingly compelling shots. His ground-breaking “Nightshots,” begun using film photography, builds on his Academy experience of shooting long exposures that emphasize the phenomenon of the night itself more than the subjects of the shots. Schwier explains that the nocturnal scene reduces an image to its barest meaning, since the most essential things are already lit; but almost as an afterthought, his long-exposure shots also succeed in bringing light into otherwise pitch-dark corners and niches, uncovering the strangeness of time and moment. Schwier is the recipient of major prizes and awards, including the DG Bank International Photography Award.

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